Blog SEO – Links and Advertising
Posted on May 21st, 2009 | by John Baril |Blog SEO experts would tell you that when you link to other people, other websites or just other pages in general, you have to link wisely. Why? Because when you add links in your blog posts, you have to think about how these links affect your content. The thing is, not every post would require a link and not every topic or site you talk about in your blog needs a link as well. Remember that there are such things like underlinking and overlinking that you have to be well aware of.
The best way to make sure that you’re doing it the right way is to put yourself in the shoes of one of your readers. If you are talking about Wikipedia in your post, do you really have to include a link to the website? The thing is, if you are discussing a website that is known by everyone and their pets, then you can safely assume that no link is needed. But if you are referring to a specific page or subject in the Wikipedia archives, then you would need to include a link to it.
A link is also required whenever you post a quote from a fellow blogger on your site. This is simply proper blogging etiquette and it’s a lot like giving credit to the author of the quote. The same goes for photos and videos that you have up on your blog.
As for advertising, the rule is to never put up ads or AdSense (for that matter) if your blog is in its “new born stage”. Though it is unfair to “judge a blog by its ads”, some people might find this a bit of a turnoff and click away before even reading your posts.
You wouldn’t want to put some kind of limitation to the people who view your blog just because of these ads that won’t really earn you anything unless you have established yourself and have a good amount of readers. So keep the blog ad free for a while.
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2 Responses to “Blog SEO – Links and Advertising”
By SEO Service on May 21, 2009 | Reply
With an internet presence, you have to aim at generating as much traffic to the website as possible.
By Paul on Apr 4, 2011 | Reply
Have you ever tested to see whether a blog format or an html format converts better when setting up a site to profit from either ad revenue or affiliate products?
Dave Kelly at SuperApprentice.com is a big believer in the html sites convert better and are easier to sell. What are your thoughts? Thanks.