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The
Similarity Between Online Marketers And
Warriors
(c)
by John Colanzi
This
is the fourth in a series of 8 expert
articles on Business Building Tips. If you have any questions about
anything in
this article or anything on this website, feel free to contact me
anytime. You
can reach me by email at support@Wealth-Dynamo.com
or you can call me at: 604-716-6733.
Enjoy your
reading and learning.
Many
online marketers have
compared the art of Internet marketing to the art of war. Many of the
names
used by Internet marketers brings this to light.
Just
look at these program
names, for instance:
*
Guerilla Marketing
* The Warriors
* Stealth Marketing
When
you look at these
names, it is clear that the owners mean business. What is the
difference
between these very successful online marketers and the majority of
marketers
who fail?
They
are not any smarter
than anyone else out there, they just have a somewhat different
approach.
If
you want to compare
Internet marketing to going to war, most online marketers who enter
battle are
using a shot gun. This means that they really have no sense of
direction. It is
like they are shooting and just hoping that they will hit something.
Every
now and then they
will hit something, but eventually they will run out of shot gun
bullets. What
this translates to is that they will spend all of their advertising
budget but
have little or no sales to show for it.
If
you observe the top
online marketers, their mindset is like a sniper. They understand that
there is
often only one chance to make a sale. In this scenario, they must make
each
shot count by taking careful aim.
They
can see their target.
So
what sort of strategies
do these snipers use?
Within
their arsenal, the
most important component is their targeted email list. They grow and
work with
their list and they are masters of this.
Because
their market is
targeted, their chance for success is virtually guaranteed.
By
ensuring that every shot
hits its target, they also insure their success.
If
you want to be
successful like the top online marketers are, then make sure you can
distinguish between a suspect, a prospect and a full on customer.
Forget
about the shotgun –
make sure that each shot hits its target.
Make
sure that your
advertising efforts are targeted and remember the saying,
“one shot, one kill!”
If
you follow the above
advice, then you will avoid being the next Internet marketing casualty.
Wishing
You Success,
John Colanzi
Copyright (c) John Colanzi.
John
Colanzi uses the Plug-In
Profit Site
to
earn multiple streams of income from
home on the Internet. What about you?
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