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Internet Marketing Techniques - Articles |
Wordpress
Blogging
For Internet Marketers
Copyright
©
by John
Baril
The
WordPress blogging platform is great for
anyone that wants to create an exciting and attractive looking blog
without the
need to know anything about building a website. Also, because Wordpress
is open
source, it’s free to use and set up on your web host, and you
can find
literally hundreds of free plug-ins to use that extend the
functionality and
usability by adding features and widgets to your blog.
You
also
have the option to either post your
blog on the WordPress site, or host the blog on your own website. If
you wish
to use the WordPress blogging platform and post directly on the site,
you can
start blogging as soon as you sign up for a free account. You also have
the
ability to build multiple blogs under one account.
A
common
question asked about hosting your blogs
on the Wordpress site is, what happens if they decide to shut down your
blogs
or prevent access to them? There is never a guarantee that this
won’t happen,
but Wordpress has a “no lock in” policy so that you
can export your posts and
comments via XML from your dashboard area. It’s also a good
idea to copy every
blog post you make and keep them in a folder on your computer.
Another
great feature that WordPress provides is
the ability to completely change the design of your blog. WordPress
provides
over 60 different blog "themes," and you can switch from one theme to
another in a matter of less than a minute. You can also find
professionally
developed Wordpress themes created by independent developers who design
them
and make them free to download. Or, you can pay a developer to design
you a
unique WordPress blogging theme of your own, or you can design one
yourself if
you know how to do that.
When
it
comes to writing blog posts, Wordpress
continuously saves your posts, so if something goes wrong, you won't
have to
start over again. You can upload photos from your computer or through
services
like Photobucket or Flickr. You can easily embed videos hosted on
YouTube or
Google, or upload your own videos via VideoPress. You can publish your
blog
posts straightaway or save them as drafts and schedule a later
publishing date.
Each
blog post can be categorized and tagged to
make them easy to find by people who might be interested in your
topics.
WordPress is also very search engine friendly, so your blog posts will
show up
quickly in numerous search engines, and you’ll be able to
track your hit
statistics using the integrated stats system on the Wordpress site.
You'll be
able to see where people come from and which of your posts attract the
most
readers.
One
of
the other great benefits of the WordPress
blogging platform is that you can post static articles, and build a
complete
website both for public access and as private membership sites. This
feature
alone makes WordPress very attractive for internet marketers who want
to offer
private training services to their list of subscribers and website
visitors.
WordPress
provides a free, feature rich blogging
platform that allows you up to 3 GB of file storage before you need to
worry
about upgrading or paying for extra space. A WordPress blog is a blog
that that
anybody who is serious about promoting themselves on the Internet
should think
about making use of.
I wish you the
best
of success,
John Baril
Copyright © John Baril
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